You’ve written a book and the first question everyone invariably asks is, “What’s it about?”
“Um… er… it’s…” Who knew defining your work would almost be harder than writing it? “Well, it’s not a thriller, or a mystery, or a bodice ripping romance.”
“Vampires? Monsters? Paranormal stuff?”
“No.” You sense an edge of impatience creeping in.
“Well, what’s it about?”
You frown in thought. How to describe a cross-genre novel is not easy. You take a deep breath and plunge in. “It’s the story of a woman whose life is taken over…” That’s not going to cut it. “It’s about this woman named Em and a guy, Yves, who controls her. And then there’s Ron…” That’s not going to work either. You try again.
“It’s an adventure slash love story with a bit of “soft” sci-fi magic, about a woman who is chosen to “fix” stuff in the world, and about the two men who love her.”
Frowns tell you they don’t have a clue what you’re talking about. So, for the men, you say, “sci-fi action adventure” and for the women you say “love story.” You’ll be right both times. You hope like heck they’ll be curious enough to buy it and hope like heck you’ve written it well enough that they’ll like it, want to buy the whole series, and will tell evryone they know about it, word of mouth advertizing being an author’s best friend.